I would put Ethiopian coffee beans on the list for Ethiopia because it is the kind of thing that feels useful once you are home, not just another airport purchase. It is a good one because people can try it slowly at home, and it makes a nicer gift than a mug with a place name printed on it. The reason it works is that it gives you a quick reminder of the trip without needing to keep a fragile ornament safe forever.
Woven cotton netela scarf is worth adding because it feels like something you actually noticed while travelling through Ethiopia, rather than a generic souvenir. I would avoid the obvious tourist print and look for something with a local pattern, fabric or cut that still works with normal clothes back in the UK. The ideal version is modestly priced, not too bulky, and good enough that you would buy it again even without the holiday memory.
Warm chilli spice blend used in Ethiopian stews and lentil dishes.
When I think of an easy, crowd-pleasing thing to bring back from Ethiopia, injera flour mix is a good pick because it does not need much explanation when you hand it over. The best version is usually the sealed jar, tin or packet from a normal supermarket, spice stall or food hall, not the most expensive tourist version. I would rate it higher when it is locally made, clearly labelled and easy to use at home, and lower when it is just tourist packaging.
Floral, citrusy Ethiopian coffee from one of the world’s best-known origins.